Theme: 

Shatter the stigma around the blue-collar industry and empower the next generation of entrepreneurs to build the business they have always wanted.

Session Description: 

What does it mean to redefine blue collar?

To me it means rolling up the sleeves, not being afraid to get dirty going after what I want. It means being a builder, not just of things, but people. Blue collar is for the doers, not the talkers. It’s for the creators. It’s for those looking for a challenge, and not shying away from a little hard work. 

The next generation of entrepreneurs can completely reimagine the rewards and opportunities ahead. Now more than ever, it’s a wide open playing field, a blue ocean, and clear sky in a world filled with noise and rain clouds. To join this movement is to know two things: 

You want more, and you’re not afraid to work for it. Not afraid to be a leader. Not afraid to initiate action. 

Redefine blue collar is a movement to chart the way forward for the next generation of talent, differently.