Why Do

We Talk About

These Themes

Education has always been at the forefront of my journey. First, from being a humble student at the start of my career trying desperately to learn how I could grow my “business” that started abruptly after I stuffed two lawn mowers into the back of my dad’s Honda, all in hopes of becoming what seemed like an impossible dream of entrepreneurship.

Today I find myself a conduit for growth for future generations through our movement that can be summed up in three words, Redefine Blue Collar.

Speaking Topics

Our keynotes explore the future of work, from redefining blue-collar industries to attracting next-gen talent. Gain insights on building thriving businesses, embracing innovation, and leading in an AI-driven world. Empower your team for lasting success.

Themes: Industry Shifts, Company Culture
Description: The blue-collar industry is on the brink of transformation, facing both a critical shortage of talent and an urgent need for innovation. This keynote will explore how to revitalize and disrupt the blue-collar sector by attracting, engaging, and nurturing the best young talent. Learn how to connect with the next generation, foster their development, and retain them to drive the industry’s future success. Discover strategies to redefine blue-collar work and unlock its full potential.

Themes: Company Culture and Gen Z
Description: While some view Gen Z as challenging to work with due to perceived issues with motivation and productivity, the reality is that they represent a generation that simply requires a new approach. This keynote will explore how to reimagine workplace culture to effectively attract, engage, and retain Gen Z talent. By understanding their unique needs and preferences, we can create environments that empower this generation to excel and drive the companies of tomorrow. Discover how to harness the potential of Gen Z and build a thriving future-focused workforce.

Themes: Present & Future Of Blue Collar
Description: The “Blue Collar Gold Rush” keynote will challenge outdated perceptions of the blue-collar industry and empower the next generation of entrepreneurs to seize emerging opportunities. As service businesses evolve in the digital age, this keynote will reveal how to build and grow a thriving enterprise by embracing modern tools and innovations. Attendees will learn to redefine blue-collar work, break down stigmas, and capitalize on the immense potential within this sector. Discover how to turn hard work into golden opportunities in the blue-collar industry.

Themes: Human Capital & Artificial Intelligence
Description: In an AI-driven world, the “Human First Companies & Artificial Intelligence” keynote uncovers the overlooked potential in blue-collar industries. While many focus on digital opportunities, this session highlights why the next generation’s best prospects lie in offline, blue-collar careers. Attendees will discover how these industries offer unique paths to financial freedom and personal fulfillment. By challenging stereotypes and revealing the hidden success of blue-collar millionaires, this keynote redefines the value of blue-collar work as the ultimate path to a prosperous and independent life.

Key Takeaways​

  • Urgent Need for Talent: The blue-collar industry is facing a severe shortage of skilled workers, creating an urgent need for fresh talent.
  • Attracting Young Talent: To ensure the industry’s future, it is crucial to develop strategies that effectively attract and connect with younger generations.
  • Retention and Development: Beyond attraction, focusing on developing and retaining young talent is essential for the long-term success and disruption of the blue-collar industry.
  • Different, Not Difficult: Gen Z isn’t necessarily hard to work with; they are just different and require a unique approach.
  • Reimagined Work Culture: To attract and retain Gen Z talent, companies need to rethink and redesign their workplace culture.
  • Future Leaders: Gen Z will be the driving force behind the companies of tomorrow, making it essential to understand and adapt to their needs.
  • Redefining Blue Collar: Shattering the stigma around the blue-collar industry is crucial to empowering the next generation of entrepreneurs.
  • Building a Thriving Service Business: Learn strategies for building a successful service business in the digital age, leveraging modern tools and technologies.
  • Seizing the “Blue Collar Gold Rush”: The next generation has a unique opportunity to capitalize on the emerging opportunities in the blue-collar sector, turning it into a lucrative career path.
  • Offline Opportunities: The best opportunities for the next generation lie in offline, blue-collar industries, where the potential is often overlooked.
  • Path to Freedom: Blue-collar work offers a path to financial freedom and the fulfilling life many aspire to achieve.
  • Breaking the Stigma: It’s time to shatter the stigma surrounding blue-collar careers and reveal the hidden success stories of blue-collar millionaires.
What I talk about

Invite Mikayel to Speak at Your Next Event or Podcast

With over 10+ years experience in the blue collar industry and a commitment to developing future leaders, Mikayel’s insights are both impactful, inspirational and actionable.
Present & Future Of Blue Collar

Blue Collar Gold Rush

The blue collar industry is starving for disruption and in a drought for talent talent talent talent

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Human Capital & Artificial Intelligence

Human First Companies & AI

The blue collar industry is starving for disruption and in a drought for talent talent talent…

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Industry shifts, company culture

Redefine Blue Collar

The blue collar industry is starving for disruption and in a drought for talent talent talent

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Solving For The Next Generation Of Talent

Solving For The Next Gen Of Talent

The blue collar industry is starving for disruption and in a drought for talent talent talent

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Events

Follow Mikayel

For me, this is more than a movement, but a rally cry to ignite the change that this industry and future generations of talent so desperately need. 

Upcoming Events

Don’t miss out on the opportunities to grow in the blue collar industry

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Recent Media

Explore our Recent Media section to see highlights of Mikayel, including interviews and podcasts.

RDFN Leadership Retreat

 

December 3, 2024

Recharge and ignite your passion for the blue-collar industry. Lake Muskoka is the perfect place to foster deep connections and personal growth, providing the perfect backdrop for transformative learning, meaningful networking, and rejuvenating experiences.

The Construction Life Podcast

 

October 5, 2024

Join me as I discuss my ventures, journey, successes and failures on The Construction Life podcast.

Landscape Ontario Article On My Mission

 

August 5, 2024

A highlight on my movement that seeks to reshape the trades industry by challenging stigmas and building a culture that attracts young talent.

Keynote Speech & Best Place To Work Award

 

June 26, 2024

My venture Just For Snow won Best Place To Work while I held a keynote speech on redefining the industry for the next generation of talent.